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University of Kansas campus

University of Kansas

https://www.ku.edu ↗

Rock Chalk Spirit Meets Top-Tier Marketing Programs

University of Kansas scores 77/100, placing it in GOOD FIT territory. The university excels in the student's priority areas of school spirit...

77.00
out of 100
GOOD FIT

AI Recommendation

University of Kansas scores 77/100, placing it in GOOD FIT territory. The university excels in the student's priority areas of school spirit (10/10 - exceptional), program strength (9/10 - excellent business/marketing), and social scene (9/10 - vibrant non-commuter campus). The major concern is class size: with 100-300 students in introductory courses and a 17:1 ratio, KU does not align well with the student's stated need for 'teacher support and smaller classes' (scoring only 4/10). Climate is moderate at 215 sunny days (6/10) rather than the sunshine-rich environment preferred. However, KU's legendary basketball culture, strong Kansas City internship pipeline, active campus life, and excellent marketing program make it worth serious consideration despite the class size mismatch. The student should visit and assess whether upper-level class sizes (20-40 students) and available academic support services can compensate for large freshman lectures.

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Performance vs. Average College

Academic
29.0 -1.0
Avg: 30.0 73% of max
Culture
27.0 +5.0
Avg: 22.0 90% of max
Environment
13.0 -2.0
Avg: 15.0 65% of max
Special
8.0 +0.0
Avg: 8.0 80% of max
This College
Average

Score Breakdown

Academic Profile
29.0 /40 (73%)
Excellent alignment with student's interests. AACSB-accredited business school with particularly strong marketing program (top 25% nationally). Pre-law has strong law school acceptance rates with KU Law ranked #68. Well-regarded psychology department with research opportunities. Dedicated pre-physical therapy advising track through Health Professions Advising. Marketing and entrepreneurship are standout programs, perfectly matching student's primary interest.
Program Strength
9.0 /10
Excellent alignment with student's interests. AACSB-accredited business school with particularly strong marketing program (top 25% nationally). Pre-law has strong law school acceptance rates with KU Law ranked #68. Well-regarded psychology department with research opportunities. Dedicated pre-physical therapy advising track through Health Professions Advising. Marketing and entrepreneurship are standout programs, perfectly matching student's primary interest.
Student Faculty
4.0 /10
SIGNIFICANT CONCERN: 17:1 ratio with lower-level courses often 100-300 students in lecture halls. Upper-level courses improve to 20-40 students, but freshman/sophomore years will have minimal individual attention. This directly conflicts with student's stated need for 'teacher support and smaller classes.' Business classes average 30-50 after freshman year, which is moderate but not small.
Applied Learning
8.0 /10
Strong applied learning opportunities. Business school emphasizes case studies, group projects, and experiential learning. 70%+ of business students complete internships. Kansas City proximity (45 minutes) provides excellent internship access to Fortune 500 companies like Hallmark, Sprint, Cerner, and Garmin. Strong internship integration in junior/senior years with dedicated corporate partnerships.
Career Prep
8.0 /10
Solid career preparation with 85% overall employment rate within 6 months, rising to 90%+ for business school graduates. Comprehensive Career Center plus dedicated business school career services. Strong alumni network of 345,000+ with regional concentration in Kansas City. Active on-campus recruiting and corporate partnerships. Average starting salaries $45,000-$55,000.
Campus Culture
27.0 /30 (90%)
EXCEPTIONAL school spirit - one of KU's strongest attributes and perfect match for student. Allen Fieldhouse basketball is iconic with 16,300 capacity, consistently sold out. Students camp out for tickets. Famous Rock Chalk Chant tradition. Football draws 40,000+. Strong traditions include Late Night in the Phog and Hawk Week. Basketball culture creates intense, unifying campus experience - among the best in the nation for game day atmosphere.
School Spirit
10.0 /10
EXCEPTIONAL school spirit - one of KU's strongest attributes and perfect match for student. Allen Fieldhouse basketball is iconic with 16,300 capacity, consistently sold out. Students camp out for tickets. Famous Rock Chalk Chant tradition. Football draws 40,000+. Strong traditions include Late Night in the Phog and Hawk Week. Basketball culture creates intense, unifying campus experience - among the best in the nation for game day atmosphere.
Social Scene
9.0 /10
Very active campus that is definitively NOT a commuter school (85% of students from outside Lawrence). Vibrant weekend activity, especially during basketball season. Mass Street entertainment district is walkable from campus with restaurants, bars, and music venues. Mix of house parties, Greek events, campus programming. 86% freshman retention rate indicates students are engaged and happy. College town atmosphere keeps campus lively.
Greek Life
8.0 /10
Ideal Greek life presence at 20-25% participation with 28 fraternities and 18 sororities. Significant and visible presence but not dominant - plenty of social options outside Greek system. This balance means Greek life enhances social scene without overwhelming it, perfect for students who want options without pressure to join.
Location & Environment
13.0 /20 (65%)
Good but not perfect match. Lawrence is a quintessential college town (population 95,000) with walkable campus integrated with downtown Mass Street district. Kansas City metro (2+ million) is 45 minutes away providing urban amenities, professional sports, and internship opportunities. Not truly urban as student prefers, but substantial town with city amenities. KCI airport 45 minutes away. Nature access is moderate with Clinton Lake (5 miles), Kansas River trails, and Perry Lake (20 minutes), but Kansas is flat prairie without dramatic landscapes.
Location
7.0 /10
Good but not perfect match. Lawrence is a quintessential college town (population 95,000) with walkable campus integrated with downtown Mass Street district. Kansas City metro (2+ million) is 45 minutes away providing urban amenities, professional sports, and internship opportunities. Not truly urban as student prefers, but substantial town with city amenities. KCI airport 45 minutes away. Nature access is moderate with Clinton Lake (5 miles), Kansas River trails, and Perry Lake (20 minutes), but Kansas is flat prairie without dramatic landscapes.
Climate
6.0 /10
MODERATE CONCERN: 215 sunny days per year is decent but not ideal for someone who 'loves sunshine' (Southwest has 280+ days). Four distinct seasons with hot, humid summers (85-95°F) and cold winters with snow (20-40°F). Pleasant spring/fall but severe weather including tornados is possible. More sunshine than Pacific Northwest but significantly less than Sun Belt regions. Kansas weather can be harsh.
Special Requirements
8.0 /10 (80%)
Strong dance team opportunity. KU has Division I Crimson & Blue Dance Team that performs at basketball and football games. Walk-ons can try out with no prior dance team experience required, though competition is significant. Tryouts held in spring (April/May). Also has KU Spirit Squad with dance component. Contact information readily available through Athletics (785-864-3143, kuspiritprogram@ku.edu). Competitive environment at major basketball school provides excellent performance opportunities.
Dance Team
8.0 /10
Strong dance team opportunity. KU has Division I Crimson & Blue Dance Team that performs at basketball and football games. Walk-ons can try out with no prior dance team experience required, though competition is significant. Tryouts held in spring (April/May). Also has KU Spirit Squad with dance component. Contact information readily available through Athletics (785-864-3143, kuspiritprogram@ku.edu). Competitive environment at major basketball school provides excellent performance opportunities.

Top Strengths 6

  • 1 Exceptional school spirit and basketball culture - among the nation's best for game day atmosphere with Allen Fieldhouse and Rock Chalk traditions
  • 2 Strong marketing program in AACSB-accredited business school (top 25% nationally) with 70%+ internship participation
  • 3 Active, non-commuter campus (85% from outside Lawrence) with vibrant weekend social scene and Mass Street entertainment district
  • 4 Kansas City proximity (45 minutes) provides Fortune 500 internship access while maintaining college town feel
  • 5 Division I dance team with walk-on tryout opportunities - performs at sold-out basketball games
  • 6 Excellent career placement (90%+ for business students) with strong 345,000+ alumni network in region

Things to Consider 5

  • 1 CLASS SIZE MISMATCH: 100-300 students in introductory courses with 17:1 ratio directly conflicts with need for 'teacher support and smaller classes' - this is the most significant concern
  • 2 Climate provides 215 sunny days (moderate) rather than sunshine-rich environment - Kansas weather includes cold winters, severe storms, and tornado risk
  • 3 Nature access is moderate with flat Kansas prairie landscape - lacks dramatic mountains or coastal scenery preferred by nature lovers
  • 4 67% six-year graduation rate is moderate, suggesting some students struggle to complete degree
  • 5 Out-of-state tuition ($28,000-29,000) is significantly higher than in-state ($11,000-12,000)

Detailed Research

Internships

Strong internship programs through Career Center and School of Business. Kansas City proximity (45 minutes) provides excellent opportunities. Business school has dedicated corporate partnerships. 70%+ of business students complete internships.

Avg Class Size

Lower-level courses often 100-300 students in lecture halls. Upper-level major courses typically 20-40 students. Honors courses and seminars 15-25 students. Business school classes average 30-50 students after freshman year.

Teaching Style

Mix of lecture-based (especially freshman/sophomore years) and applied learning. Business school emphasizes case studies, group projects, and experiential learning. Strong internship integration in junior/senior years.

Academic Support

Academic Achievement & Access Center provides tutoring, supplemental instruction, and academic coaching. Writing Center, Math Support Center available. Business school has dedicated advising. Class sizes in introductory courses may limit individual attention from professors.

Career Placement

Overall 6-month post-graduation employment rate approximately 85%. Business school reports 90%+ placement rate. Strong regional placement, particularly in Kansas City metro area.

Program Rankings

  • KU School of Business is AACSB-accredited. Marketing program is particularly strong. Business school ranks in top 25% nationally. Pre-law has strong acceptance rates to law schools (KU Law is ranked #68 by US News). Psychology department is well-regarded with strong research opportunities. Pre-physical therapy has dedicated advising track through Health Professions Advising.
  • Marketing and entrepreneurship are standout programs. KU has one of the oldest and most respected sport management programs in the country.

Student Faculty Ratio

17:1

Greek Life

Approximately 20-25% of students involved in Greek life. Significant presence but not dominant - plenty of social options outside Greek system. 28 fraternities and 18 sororities. Greek Row is visible on campus.

Social Scene

Very active and diverse social scene. College town atmosphere with Mass Street entertainment district adjacent to campus. Mix of house parties, Greek events, bars/restaurants, campus events. Basketball creates unifying social experience. Generally inclusive atmosphere.

School Spirit

EXCEPTIONAL school spirit - one of KU's strongest attributes. Allen Fieldhouse (basketball) is iconic with 16,300 capacity, consistently sold out. Football games draw 40,000+. Rock Chalk Chant is famous tradition. Basketball culture is intense - students camp out for tickets. Strong traditions include Late Night in the Phog, Hawk Week, and rivalry with Kansas State.

Retention Rate

86% freshman retention rate

Graduation Rate

67% six-year graduation rate

Weekend Activity

Very active campus on weekends, especially during basketball season. NOT a commuter school - approximately 85% of students from outside Lawrence area. Mass Street (downtown Lawrence) is vibrant with students on weekends. Greek life, athletic events, and campus programming keep campus lively.

Political Climate

Moderate to liberal campus in a purple/swing state. Lawrence itself is notably more liberal than surrounding Kansas (often called 'blue dot in red state'). Generally tolerant atmosphere with diverse viewpoints. Student activism present but not overwhelming.

Setting

College town setting. Lawrence population ~95,000 (doubles with students). Campus is walkable and integrated with downtown. 45 minutes from Kansas City metro area (2+ million people). Not truly urban but substantial town with city amenities.

Sunny Days

Approximately 215 sunny days per year. Four distinct seasons. Summers hot and humid (85-95°F). Winters cold with some snow (20-40°F). Spring/fall pleasant but can have severe weather (tornados possible). Less sunshine than Southwest but more than Pacific Northwest.

Nature Access

Clinton Lake State Park (5 miles) - hiking, boating, beaches. Kansas River trails for running/biking. Baker Wetlands nearby. Moderate nature access - not mountainous but has trails, lakes, and prairies. Kansas landscape is relatively flat. Perry Lake (20 minutes) for water activities.

Transportation

KU on Wheels provides free bus service. Lawrence Transit (city buses) free for students. Walkable campus and downtown. Car helpful but not essential. Uber/Lyft available. Kansas City accessible by car (no direct train/metro).

Nearest Airport

Kansas City International Airport (KCI) - 45 minutes/40 miles. Major hub with direct flights nationwide.

Surrounding Area

Lawrence is quintessential college town. Mass Street (downtown) has restaurants, shops, music venues, bars within walking distance of campus. Progressive, artsy community. Kansas City offers major city amenities (professional sports, museums, entertainment, shopping) 45 minutes away. Town revolves around university.

Dance Team

KU has the Crimson & Blue Dance Team - competes at Division I level. Team performs at basketball and football games. Tryouts held in spring (April/May). Walk-ons can try out - no dance team experience required but competition is significant. Team is competitive/spirit hybrid. Also has KU Spirit Squad with dance component.

Recreation

Excellent recreation facilities. Ambler Student Recreation Fitness Center is large and well-equipped (opened 2015) - 283,000 sq ft with climbing wall, pools, courts, fitness equipment. Robinson Gymnasium for intramurals. Extensive intramural sports program (40+ sports/activities). Outdoor recreation program offers trips and equipment rental. Strong recreation culture.

Food Quality

Multiple dining halls with varying quality. Recent renovations to dining facilities. Students report food is acceptable but not exceptional - typical college dining. Many dining plan options. Mass Street provides extensive off-campus dining alternatives within walking distance. Grocery stores nearby for apartment cooking.

Campus Beauty

Attractive traditional campus with limestone buildings, green spaces, and hilly terrain. Mount Oread location provides elevation and views. Potter Lake is scenic campus feature. Campanile (bell tower) and Memorial Stadium are landmarks. Campus is well-maintained with mature trees. Not stunning like some mountain/coastal campuses but pleasant Midwestern college aesthetic.

Housing Quality

Mix of old and renovated residence halls. Scholarship Halls (unique to KU) offer cooperative living at reduced cost - highly rated by students. Traditional dorms are older but functional. Newer options include Jayhawker Towers (apartment-style). Most students move off-campus after freshman year - abundant affordable housing in Lawrence. On-campus housing guaranteed for freshmen.

Dance Team Contact

Spirit Program contact through KU Athletics: (785) 864-3143. Email: kuspiritprogram@ku.edu. Tryout information typically posted on kuathletics.com in spring semester.

Data Quality & Confidence

Confidence Level
HIGH 85/100
Last Updated
Oct 25, 2025
1 week ago