Rock Chalk Spirit Meets Top-Tier Marketing Programs
University of Kansas scores 77/100, placing it in GOOD FIT territory. The university excels in the student's priority areas of school spirit...
AI Recommendation
University of Kansas scores 77/100, placing it in GOOD FIT territory. The university excels in the student's priority areas of school spirit (10/10 - exceptional), program strength (9/10 - excellent business/marketing), and social scene (9/10 - vibrant non-commuter campus). The major concern is class size: with 100-300 students in introductory courses and a 17:1 ratio, KU does not align well with the student's stated need for 'teacher support and smaller classes' (scoring only 4/10). Climate is moderate at 215 sunny days (6/10) rather than the sunshine-rich environment preferred. However, KU's legendary basketball culture, strong Kansas City internship pipeline, active campus life, and excellent marketing program make it worth serious consideration despite the class size mismatch. The student should visit and assess whether upper-level class sizes (20-40 students) and available academic support services can compensate for large freshman lectures.
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Performance vs. Average College
Score Breakdown
Top Strengths
6
- 1 Exceptional school spirit and basketball culture - among the nation's best for game day atmosphere with Allen Fieldhouse and Rock Chalk traditions
- 2 Strong marketing program in AACSB-accredited business school (top 25% nationally) with 70%+ internship participation
- 3 Active, non-commuter campus (85% from outside Lawrence) with vibrant weekend social scene and Mass Street entertainment district
- 4 Kansas City proximity (45 minutes) provides Fortune 500 internship access while maintaining college town feel
- 5 Division I dance team with walk-on tryout opportunities - performs at sold-out basketball games
- 6 Excellent career placement (90%+ for business students) with strong 345,000+ alumni network in region
Things to Consider
5
- 1 CLASS SIZE MISMATCH: 100-300 students in introductory courses with 17:1 ratio directly conflicts with need for 'teacher support and smaller classes' - this is the most significant concern
- 2 Climate provides 215 sunny days (moderate) rather than sunshine-rich environment - Kansas weather includes cold winters, severe storms, and tornado risk
- 3 Nature access is moderate with flat Kansas prairie landscape - lacks dramatic mountains or coastal scenery preferred by nature lovers
- 4 67% six-year graduation rate is moderate, suggesting some students struggle to complete degree
- 5 Out-of-state tuition ($28,000-29,000) is significantly higher than in-state ($11,000-12,000)
Detailed Research
Internships
Strong internship programs through Career Center and School of Business. Kansas City proximity (45 minutes) provides excellent opportunities. Business school has dedicated corporate partnerships. 70%+ of business students complete internships.
Avg Class Size
Lower-level courses often 100-300 students in lecture halls. Upper-level major courses typically 20-40 students. Honors courses and seminars 15-25 students. Business school classes average 30-50 students after freshman year.
Teaching Style
Mix of lecture-based (especially freshman/sophomore years) and applied learning. Business school emphasizes case studies, group projects, and experiential learning. Strong internship integration in junior/senior years.
Academic Support
Academic Achievement & Access Center provides tutoring, supplemental instruction, and academic coaching. Writing Center, Math Support Center available. Business school has dedicated advising. Class sizes in introductory courses may limit individual attention from professors.
Career Placement
Overall 6-month post-graduation employment rate approximately 85%. Business school reports 90%+ placement rate. Strong regional placement, particularly in Kansas City metro area.
Program Rankings
- KU School of Business is AACSB-accredited. Marketing program is particularly strong. Business school ranks in top 25% nationally. Pre-law has strong acceptance rates to law schools (KU Law is ranked #68 by US News). Psychology department is well-regarded with strong research opportunities. Pre-physical therapy has dedicated advising track through Health Professions Advising.
- Marketing and entrepreneurship are standout programs. KU has one of the oldest and most respected sport management programs in the country.
Student Faculty Ratio
17:1
Greek Life
Approximately 20-25% of students involved in Greek life. Significant presence but not dominant - plenty of social options outside Greek system. 28 fraternities and 18 sororities. Greek Row is visible on campus.
Social Scene
Very active and diverse social scene. College town atmosphere with Mass Street entertainment district adjacent to campus. Mix of house parties, Greek events, bars/restaurants, campus events. Basketball creates unifying social experience. Generally inclusive atmosphere.
School Spirit
EXCEPTIONAL school spirit - one of KU's strongest attributes. Allen Fieldhouse (basketball) is iconic with 16,300 capacity, consistently sold out. Football games draw 40,000+. Rock Chalk Chant is famous tradition. Basketball culture is intense - students camp out for tickets. Strong traditions include Late Night in the Phog, Hawk Week, and rivalry with Kansas State.
Retention Rate
86% freshman retention rate
Graduation Rate
67% six-year graduation rate
Weekend Activity
Very active campus on weekends, especially during basketball season. NOT a commuter school - approximately 85% of students from outside Lawrence area. Mass Street (downtown Lawrence) is vibrant with students on weekends. Greek life, athletic events, and campus programming keep campus lively.
Political Climate
Moderate to liberal campus in a purple/swing state. Lawrence itself is notably more liberal than surrounding Kansas (often called 'blue dot in red state'). Generally tolerant atmosphere with diverse viewpoints. Student activism present but not overwhelming.
Setting
College town setting. Lawrence population ~95,000 (doubles with students). Campus is walkable and integrated with downtown. 45 minutes from Kansas City metro area (2+ million people). Not truly urban but substantial town with city amenities.
Sunny Days
Approximately 215 sunny days per year. Four distinct seasons. Summers hot and humid (85-95°F). Winters cold with some snow (20-40°F). Spring/fall pleasant but can have severe weather (tornados possible). Less sunshine than Southwest but more than Pacific Northwest.
Nature Access
Clinton Lake State Park (5 miles) - hiking, boating, beaches. Kansas River trails for running/biking. Baker Wetlands nearby. Moderate nature access - not mountainous but has trails, lakes, and prairies. Kansas landscape is relatively flat. Perry Lake (20 minutes) for water activities.
Transportation
KU on Wheels provides free bus service. Lawrence Transit (city buses) free for students. Walkable campus and downtown. Car helpful but not essential. Uber/Lyft available. Kansas City accessible by car (no direct train/metro).
Nearest Airport
Kansas City International Airport (KCI) - 45 minutes/40 miles. Major hub with direct flights nationwide.
Surrounding Area
Lawrence is quintessential college town. Mass Street (downtown) has restaurants, shops, music venues, bars within walking distance of campus. Progressive, artsy community. Kansas City offers major city amenities (professional sports, museums, entertainment, shopping) 45 minutes away. Town revolves around university.
Dance Team
KU has the Crimson & Blue Dance Team - competes at Division I level. Team performs at basketball and football games. Tryouts held in spring (April/May). Walk-ons can try out - no dance team experience required but competition is significant. Team is competitive/spirit hybrid. Also has KU Spirit Squad with dance component.
Recreation
Excellent recreation facilities. Ambler Student Recreation Fitness Center is large and well-equipped (opened 2015) - 283,000 sq ft with climbing wall, pools, courts, fitness equipment. Robinson Gymnasium for intramurals. Extensive intramural sports program (40+ sports/activities). Outdoor recreation program offers trips and equipment rental. Strong recreation culture.
Food Quality
Multiple dining halls with varying quality. Recent renovations to dining facilities. Students report food is acceptable but not exceptional - typical college dining. Many dining plan options. Mass Street provides extensive off-campus dining alternatives within walking distance. Grocery stores nearby for apartment cooking.
Campus Beauty
Attractive traditional campus with limestone buildings, green spaces, and hilly terrain. Mount Oread location provides elevation and views. Potter Lake is scenic campus feature. Campanile (bell tower) and Memorial Stadium are landmarks. Campus is well-maintained with mature trees. Not stunning like some mountain/coastal campuses but pleasant Midwestern college aesthetic.
Housing Quality
Mix of old and renovated residence halls. Scholarship Halls (unique to KU) offer cooperative living at reduced cost - highly rated by students. Traditional dorms are older but functional. Newer options include Jayhawker Towers (apartment-style). Most students move off-campus after freshman year - abundant affordable housing in Lawrence. On-campus housing guaranteed for freshmen.
Dance Team Contact
Spirit Program contact through KU Athletics: (785) 864-3143. Email: kuspiritprogram@ku.edu. Tryout information typically posted on kuathletics.com in spring semester.
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